Vision

The premier international tourist destination

endowed with a sustainable world class tropical beach

and enriched cultural heritage.

Mission

To achieve our vision, we the people of Malay are committed to:

Preserve and enrich our spiritual, cultural and moral values.

Provide effective and efficient delivery of basic services.

Provide adequate and functional infrastructures.

Strenthen people's participation in local governance.

Pursue sustainable development and utilization of natural resources.

Encourage investments for globally competitive tourism industry.